Indigenous brands, Maori business, Kaupapa Growth and innovation, collaborative pilot projects, culture connection and exchange, design enabled economic, culturally enriched.
This is a student project based around the branding and identity for an outdoor activity-based childcare facility in the South Auckland region. It is fictional but the criteria was to prove that such a project was viable.
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The project involved the creation of a brand including logo and a set of branded collateral.
Collateral:
+ Brochure was created for marketing purposes
+ Welcome Pack for new families to the centre including a totebag, ID lanyard and a parent handbook/guide
+ Staff Tshirt